|MME Follow Your Heart|
|MME Follow Your Heart|
I am just beginning to understand how this all works. And by "this" I mean the industry that is crafting. The scrapbook-type companies have in house design teams to design their products but most, if not all, use "design teams" (DT) to create projects using their products. Each company has different requirements and compensation for their teams ranging from reasonable to ridiculous and generous to you-have-to-be-kidding. The perfect set up would be something like DT member receives a big huge box of free goodies the company wants highlighted. The DT creates 1-2 projects a week and then blast social media with the project- Blogging, Facebooking, and Tweeting about it; in a sense advertising the company's products by using social media. The DT member is often asked to troll the company's message boards to answer questions and comment on their customer's projects. The best DT members at some companies get to play a role in the CHA booth- whether it is designing the entire booth or submitting 1 or more products. They can't blog about or Tweet pics of the exact products and projects before CHA but after the show ends we will start to see the coolest stuff hit the web.
|The Paper Trail|
|1 Lucky Day|
Copic markers are known for turning stampers into nutzo coloring fools obsessed over the expensive little coloring sticks. The object is to collect all 1 million of the iconic white plastic magic wands that come in so many colors it makes one dizzy. Ok, so they only come in 346 colors to date. At $7 per marker that is only $2422. Nice…you would think their booth would be more colorful. They have really exploded in the last year or two so I imagine their booth this year will be better.
|Ice Resin by Susan Lemart Kazmer|
Up close... I love her ribbon pendants. I always love Susan's work…very fun…a little industrial…a little steampunk…fab.
Graphic 45 had a terrific holiday themed booth. I love the look. The Graphic 45 papers are very distinctive, very busy with an vintage edge. They are beautiful but sometimes I think that they are so busy there is no place for the photos. Here the projects allow the papers to shine and look terrific.
Ranger always has the best products, especially if you are talking about pigments, paints, inks. This is a just a portion of their booth. Tim Holtz is the creative director of Ranger..enough said.
Ranger makes a wide range of products including:
- Claudine Hellmuth Studio paints, mediums, and Stickyback Canvas. She also has a line of foam and clear stamps and paint brushes
- Jenni Bowlin: Inks and paint dabbers
- Tim Holtz: Large variety of amazing products including: Distress...Embossing Powders, Crackle paints, Inks, Stickles, and Stains; Adirondack Pigment Ink, Pigment Pens, Dye Inks, Embossing Powders, Paint Dabbers, Dimensional Pearls, Metallic Mixatives, Alcohol Inks, and Color Wash
- Inksenntials: Glossy Accents, Enamel Accents, and Crackle Accents
- Archival Inks
- Stickles: Glitz, Ice and Distress
- Melt Art Line: Ultrathick Embossing products and a melt pot
- Memory Glass
- Watermark Resist products
- Perfect Pearls.
|Another part of Ranger Booth|
There are many more pictures from recent CHA events but enough is enough already. You can find tons of videos on YouTube showing the various artists, instructors, and owners demonstrating their products. Most of the videos show either a product demonstration or a small make-and-take product. while it can be fun to see what to watch the new products being used the background noise on all the videos is annoying.
Over the next few weeks leading up to CHA you will see the companies begin to roll the new products on their blogs. I am hoping to go to CHA in July as part of the Things Crafty website. The summer show is in Chicago which is an easy trip from my house.